Case Study
Digital Sales Analytics Cockpit
A real-time analytics cockpit that improved KPI visibility and decision speed for sales teams.
Next.jsNode.jsPostgreSQLClickHouse
Project Details
Leadership and operations teams relied on disconnected reporting sources with no shared source of truth. This lowered confidence in metrics and slowed campaign and pricing decisions.
We built a unified KPI cockpit with funnel analytics, segment filters, and hourly refreshed trend metrics. Department-level drill-down and segmentation aligned decision makers on one consistent data model.
+Kodcuk Approach
Architecture decisions were shaped around scale, reliability, and operational clarity.
Key Delivery Layers
+ClickHouse schemas were tuned for high-frequency time-series workloads.
+Incremental refresh and caching reduced latency across live dashboard queries.
+Data freshness and query performance were monitored continuously through operational telemetry.
Measured Outcomes
Reporting cycle time reduced by 58%
Campaign performance analysis completed on the same day
Data reconciliation speed improved by 46%
